As new tech trends emerge, mobile sales teams are incessantly tasked with adopting and adapting the latest technologies in order to improve mobility and connectivity, and, ultimately, manage customers better. Near the top of the list today is Mobile Application Management (MAM).
Sales managers are implementing MAM to manage and integrate their reps’ laptops, mobile phones, tablets and PCs; secure emails and documents; and enforce corporate policies. By controlling and protecting data and configuration settings for all devices used by a sales team, MAM can optimize productivity and security of a mobile communications network, while reducing support costs and business risks.
Given some of the inherent characteristics of a typical mobile sales team —heterogeneity, changeability, “on the go” — MAM has become key for efficiently controlling the sales operation. Here are five reasons why:
- Easily configure and secure mobile devices, from remote
MAM can wipe data and block access from any device if it is lost, stolen, replaced or out of compliance. It can also manage and override password policies, phone settings and app deployment.
- Centrally manage all mobile devices
With members of a sales team located at any given time in showrooms, on the road, visiting customers and at trade shows, the ability to manage their mobile devices from a central dashboard is obviously very useful.
- Maximize productivity
The sales team can access resources located in internal networks, while managers control their mobile devices remotely. Non-secure files and rogue apps that squander productivity and data transmission resources can be identified and uninstalled.
- Support for BYOD and multi-platform
Sales enterprises generally use Corporate-Owned, Personally-Enabled (COPE) devices, the growing Bring Your Own Device (BYOD) trend, or a combination of both. MAM provides the flexibility for multiple devices, ownership models and operating systems.
- Track and manage devices
Some MAM solutions can track mobile devices in real-time; store a complete location history for each device; and enable sales managers to monitor itineraries, turn off location history and send directions to sales reps.
Needless to say, Pepperi has joined the MAM band wagon. Our mobile sales apps now support Citrix XenMobile, recognized as a leader in Enterprise Mobile Management by Gartner, Frost and Sullivan, and Forrester.