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Field sales software has come a long way in recent years. Improved technology now means improved software that provides an efficient, user-friendly experience for both the sales rep and the B2B buyer. More and more B2B companies are streamlining their ordering and fulfillment processes with the new generation software that improves both order to delivery times and order accuracy.

Here’s 4 reasons why your B2B company should invest in the new generation of field sales software.

Field sales software means a better buying experience for customers

There is no doubt that manual order taking is labor intensive and can often result in mistakes. Using an automated solution has many benefits. Not only will it speed up order taking during customer visits, but your sales reps will have instant access to previous orders, payment terms and real-time promotions. They will also have the information available to provide expert advice and can up-sell and cross-sell with ease. Picture this: your sales rep sitting with the customer and instead of piles of paper and catalogs, they’re looking at a tablet screen that contains far more information than the piles of paper ever could. Instead of searching frantically for the information needed it’s right there at their fingertips.

Customers enjoy a stunning e-catalog

Customers no longer need to leaf through dog-eared printed catalogs. The new generation field sales software includes e-catalog ordering. They can see the full range with beautiful images, pricing, full product information and more at the touch of a button. The e-catalog software can also present items using filters to show favorites, past ordered items, popular items, by color, by size, by product type, etc. – the list is endless. Promotions can be presented via the e-catalog to help with decision-making at time of ordering. Buying was never easier.

Integration with ERP means faster order shipping

Mobile sales software speeds up order taking but the time saving shouldn’t stop there. If the field sales software is integrated to your ERP, the customer can also benefit from faster shipping and delivery times. Orders taken in the field can be transmitted directly in real-time, so order processing can start immediately. No time delays waiting for the order to be emailed or faxed in and then entered in to the ERP. So, you’ll not only keep your customer satisfied, your company will enjoy increased efficiency and cost saving as the orders only need to be entered once in the field and not again in the office.

Less errors means happier customers

Less touch-points during order entry and direct order taking from a user-friendly e-catalog software which sends the order digitally to the ERP can mean a huge reduction in order processing errors. Not to mention the reduction in errors caused by bad handwriting when orders are taking manually! Your customers will receive exactly what they ordered and not have to deal with tiresome returns of incorrect product shipped by mistake.

Look forward to more happy customers who can enjoy a better buying experience if you provide your sales reps with the latest field sales software.

About The Author

Stacey Woods
Stacey Woods
Stacey Woods is the Senior Business Development Manager at Pepperi. She has extensive experience in B2B sales and understands the many benefits that can be gained by automating and syncing the different sales channels in a company.