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If you frequent conventions, it’s likely you’ve seen innovative companies in your field utilizing tablets. Tablets are a low-cost investment that can hugely improve your sales, which is why they are one of the leading trends of 2014. If you’re interested in using tablets but unsure of the real benefit, we’re here to let you know exactly how using tablets at conventions helps you increase sales.

Tablets make you look good

At conventions, you are constantly meeting new people and it can be hard to stick out in the crowd. However, using the latest technologies shows you are on the cutting edge. Subconsciously, showcasing your product on a tablet makes you look better because people are more likely to trust what you are selling if they have confidence that you know about the latest and greatest tools. No matter the size of your business or the industry you work in, tablets make you look good and stand out among the crowd.

Tablets help you keep in touch

At conventions, you often meet promising leads but in the flurry of new contacts, forget to follow up or fall under their radar later. On tablets, you can use communication apps that can save contacts immediately and send them instant follow ups so they remember who you are. To take this one step further, you can follow up with new contacts by integrating a special coupon or discount with a time limit on it as an incentive so you can continue the relationship you began at the convention. This is a useful way to increase your potential lead pool, and therefore, sales.

Tablets allow you to sell on the spot

Tablets allow you to instantly display beautiful, high-quality photos of your products in front of contacts. When you only have a few minutes to show your product and deliver your message, high-powered presentations say much more than you could alone. Additionally, when using tablets at conventions you can make sales on the spot with the help of sales apps, so you don’t have to wait for a follow up to complete a sale.

 

Tablets bring you closer to the people you meet

Unlike laptops, which can create a physical barrier between you and customers, tablets reduce the physical barrier and even draw your contacts closer to you, because the small size creates intimacy when you are both looking at the screen together.

Tablets have your back

It’s always important to have back ups at conventions in case one of your technologies fails. Tablets add an extra layer of data protection in case your main laptop you are using to show product information or display presentations fails.

Tablets are one of the newest and greatest convention trends for good reason – they help you stay on top of your game when it matters most. These are just a few of the ways tablets can help you increase sales at conventions, feel free to let us know if you have any other ideas or feedback on how they have helped you.

About The Author

Stacey Woods
Stacey Woods
Stacey Woods is the Senior Business Development Manager at Pepperi. She has extensive experience in B2B sales and understands the many benefits that can be gained by automating and syncing the different sales channels in a company.